FOR IMMEDIATE RELEASE
March 22, 2022
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Zamir Ahmed
(202) 429-5350
zahmed@nab.org
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Cody Rigsby to Detail His “Work Hard, Play Hard” Philosophy in NAB Show Main Stage Session
Washington, D.C. — Social media star and fitness instructor Cody Rigsby will discuss his focus on making exercise fun and Peloton’s impact on the multi-billion-dollar fitness industry during an NAB Show Main Stage session titled “You’re Doing Great, Boo: In Conversation With Peloton’s Cody Rigsby” on Tuesday, April 26 at 3:30 p.m. in Las Vegas, Nev.
Rigsby captivates the attention of millions with his inspirational routines and humorous opinions during his classes as a Peloton instructor. Rigsby reminds everyone in his classes to push themselves but have a good time doing it. His dedication to helping everyone feel at ease has attracted over 120,000 devoted Peloton members to his #BooCrew and more than 1.5 million followers on social media platforms.
After moving to New York for an internship program at the Broadway Dance Center, Rigsby worked as a professional dancer on projects for Katy Perry, Nicki Minaj, Victoria’s Secret, ELLE Magazine, “Saturday Night Live” and more. Rigsby was paired with professional dancer Cheryl Burke on the 30th season of “Dancing with the Stars,” where he finished in third place.
Rigsby has also been the face of major brands such as Adidas, Capital One, Chobani, Therabody, Chipotle and more. He has been featured in Los Angeles Times, “Good Morning America,” The Washington Post, Vogue, “The Today Show,” GQ and Forbes.
Register as press for the 2022 NAB Show.
About NAB Show
NAB Show, held April 23–27, 2022, in Las Vegas, encompasses media, entertainment and technology and is the ultimate marketplace for those seeking to create superior audio and video experiences. From creation to consumption, across multiple platforms, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. For complete details, visit www.nabshow.com.
About NAB
The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.