“Baby Reindeer” Feels Bad, But It Looks Amazing. Here’s How the Creative Team Made Such a Unique Viewing Experience.
Renard Jenkins: This Is How GenAI Will Transform Media and Entertainment. (Don’t Freak Out.)
Every part of the content creation and distribution process will be affected by AI. But don’t think about it as replacement.
Doug Shapiro Has Four Scenarios for GenAI in Hollywood (and Honestly, None of Them Are Awesome)
Analyst Doug Shapiro explains how the rapid advancement of GenAI video applications make AI more of a threat than an opportunity to studios.
Digital Humans Are Alive in the Online World (and Multiplying Faster Than You Think)
Digital humans are about to radically transform communication, and could help humanize virtual interactions and online communities.
Digital Humans Are Becoming the Face of the Computer… Interface
“Utilizing digital humans integrated with AI helps to bridge the gap between technology [and] people,” says Rob Sims, CEO at Sum Vivas
Will the Creator Economy Become a Confluence of UGC and GenAI?
Multimedia journalist Peter Bittner synthesizes how GenAI and user-generated content can revolutionize the creator economy
What Industry Experts Predict for the Creator Economy
One of the highlights of the NAB Show Creator Lab was a powerhouse panel with pros dissecting developments impacting the creator economy.
How Richard Linklater’s “Hit Man” Deconstructs Cinema’s Archetypal Gun for Hire
Filmmaker Richard Linklater discusses his new movie ‘Hit Man,’ influenced by film noir’s stark lighting, deep shadows and dramatic angles.
What Do You Need for a Successful Video Game Adaptation? (Maybe to Have Actually Played the Game)
Game consultant Tom van der Linden explains how video game adaptations require a deep understanding of the unique experience of gameplay.
For “Challengers,” Luca Guadagnino Invented New Ways to Capture the Action (Oh, and the Tennis)
Luca Guadagnino differentiated “Challengers” from other tennis movies through a “kinetic experience” rather than “televisual stillness.”
The Visual Elements for “Sugar” Make a Different Kind of Hollywood Mystery
Director Fernando Meirelles and DPs César Charlone and Richard Rutowksi discuss their unconventional approach to making AppleTV+ series “Sugar.”
What Consumers Want (Now): Why It May Be Time to Rethink Your Influencer Strategy
Sprout Social’s “2024 Influencer Marketing Report” analyzes trends in the current landscape along with their impact in the future.
How Are Marketers Utilizing User-Generated Content?
MASV’s State of User-Generated Video 2024 report examines how video content is “influencing” marketing strategies.
Accenture: Traditional Media Needs To Think Very Differently
A new report from Accenture advises that traditional media companies must reinvent themselves systemically, from the ground up.
YouTube TV Rising: Do Traditional Media Companies Need a User-Generated Strategy?
YouTube comprises 10% of all TV viewing in the US, so why are advertisers reluctant to buy YouTube ads streamed to connected TVs?
With FAST, Consumer Education and Experience Has to Come First
FAST platforms have rapidly emerged as a favorite alternative source of ad inventory, replacing eyeballs lost on traditional linear TV.
Why “Super Churners” Are Driving Change in the SVOD Model
Churn has gone mainstream, and premium SVODs are going to have to employ new tactics to compete for a share of the household wallet.
Joan Is Awful (But Accurate): How Does “Black Mirror” Always Anticipate What’s Next for AI?
Creator Charlie Brooker says that most of the series conceits are examples of him “worrying out loud” about the state of the world.
Robert Tercek and Peter Csathy: When It Comes to Media and AI, Copyright Law Is Not an Open and Shut Case
Amid a raft of contentious AI lawsuits, media expert Peter Csathy debates tech entrepreneur Robert Tercek about major copyright issues.
Joan Is Awful (But Accurate): How Does “Black Mirror” Always Anticipate What’s Next for AI?
Creator Charlie Brooker says that most of the series conceits are examples of him “worrying out loud” about the state of the world.
Renard Jenkins: This Is How GenAI Will Transform Media and Entertainment. (Don’t Freak Out.)
Every part of the content creation and distribution process will be affected by AI. But don’t think about it as replacement.
Doug Shapiro Has Four Scenarios for GenAI in Hollywood (and Honestly, None of Them Are Awesome)
Analyst Doug Shapiro explains how the rapid advancement of GenAI video applications make AI more of a threat than an opportunity to studios.
Luma Partners: Big Tech Is Supercharging AI (and Challenging Traditional Media in the Process)
Big Tech’s resources vastly exceed those of traditional media, Luma Partners contends, resulting in an almost unbeatable advantage with AI.
Consider Generative AI as a Catalyst for Growth: It’s a Matter of When, Not If
Businesses will employ GenAI to enhance content quality, gain a competitive edge, and scale expertise without reducing the workforce.
Here’s Some Good News: Broadcasters Are Actually Optimistic About AI
News orgs are on their guard against AI-generated deepfake news stories, but they’re also keen to adopt AI tools to save time and money.
What Are the Superpowers in AI Post Software?
Post tool vendors believe AI will be most effective at speeding up some of the more tedious and time-consuming aspects of content creation.
Previs to Post: The AI Tools to Upgrade (and/or Automate) Your Workflow
From previs through post-production, NAB Amplify rounds up some of the most popular AI tools for professional content creators.
Who’s Going to Intervene When It’s Creators Vs. Big Tech’s AI?
Generative AI developers are using copyrighted material to train their LLMs, but new legislation in the EU and the US could change that.
What Is (and Will Be) Generative AI’s Impact on the Creator Economy?
New research from creator agency Billion Dollar Boy shows that the creator economy continues to lead in the adoption of new technologies.
The Real Deepfake Problem Is That Nobody Believes Anything Anymore
Concern about deepfakes is rising, particularly around political messaging, but attempts to divorce fiction from fact may be doomed.
Robert Tercek and Peter Csathy: When It Comes to Media and AI, Copyright Law Is Not an Open and Shut Case
Amid a raft of contentious AI lawsuits, media expert Peter Csathy debates tech entrepreneur Robert Tercek about major copyright issues.
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