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September 25, 2022

How the Metaverse Is Actually Gaming By Design

author
Adrian Pennington
“Fortnite” image courtesy of Epic Games
“Fortnite” image courtesy of Epic Games

READ MORE: Roblox, Minecraft, Fortnite: The world’s future superpowers? (Big Think)

The nerds shall inherit the Earth. Gaming companies like Roblox, Epic Games (Fortnite) and Microsoft (Minecraft) are building the metaverse in their own image and we are all going to be players.

“We have reached the point in which the constraints to simulation fidelity and functionality have relaxed enough that the expertise in gaming can be applied… to the metaverse,” Matthew Ball, an author, venture capital investor and respected commentator on all things related to our new realities.

For that reason, he argues, the leaders of tomorrow are today’s gaming companies. Gaming technology and gameplay is front and center of the experience in the spatial internet, and game development means creating an entire new universe from scratch. It stands to reason that this will have a drastic effect on the metaverse.

Roblox has, on the average day, about 55 million users; Minecraft is about 80% that size; Fortnite has 70 to 80 million estimated monthly users, and even more engagement time, Ball notes.

His reasoning for why gaming companies are most likely to be masters of the metaverse is two-fold. One is that the “super-fidelity” necessary to deliver an ultra-real experience is now available to mainstream consumer entertainment. Previously, graphic “virtual” reality was only possible for industries like medical and military, which have the money to put behind the computing muscle.

Read It on Amplify: It’s a Video Game… But It’s Also a Metaverse?

Now, Ball reports, the US and British militaries are using Epic Games’ Unreal Engine for simulation training for active combat. John Hopkins University is currently performing live-patient spinal surgery using game engine rendering technology.

The second reason is that gaming development has, over decades, worked through many of the issues confronting those inhabiting, trading in, navigating, and socializing within virtual worlds.

“All of the expertise that is now relevant for the metaverse has been built and incubated in the gaming sphere. That’s not just design principles — obviously they’re best at building a virtual world — but it’s also more nuanced,” he says.

“They have constructed complex marketplace economies, and most importantly, all of the hardest technological problems for the metaverse — the challenges of networking globally, the constraints of having affordable but super powerful hardware to actually produce a real-time-rendered simulation. The world’s best expertise comes from the gaming sector.”

“All of the expertise that is now relevant for the metaverse has been built and incubated in the gaming sphere.”

— Matthew Ball

They don’t focus on game-like objectives (win, kill, shoot, defeat, score), but focus instead on non-game-like objectives. The goal is: identify, express, socialize, build, explore.

“That’s one of the ways in which many of us have belief that this is a scalable experience, because it meets a human want, and it demonstrably brings many people together.”

But as social media user hekette comments on Ball’s video, gaming and gamers should not be left to uncritical scrutiny.

“The big problem is that the gaming industry, while highly creative, has also fallen into a lot of dark patterns which manipulate the gamer,” hekette posts. “These patterns need to be reduced or eliminated or we’re likely to end up with a depressing dystopic future. They will be used for more than just making money.”


NAVIGATING THE METAVERSE:

The metaverse may be a wild frontier, but here at NAB Amplify we’ve got you covered! Hand-selected from our archives, here are some of the essential insights you’ll need to expand your knowledge base and confidently explore the new horizons ahead:
  • The Metaverse Will Make $5 Trillion By 2030. That Sounds Awesome and… Wait, What Are We Talking About?
  • Metaverse Expectations vs. Reality
  • A Metacode of Conduct for the Metaverse
  • Metaverse Interoperability: Utopian Dream, Privacy Nightmare
  • Consumers Are Confused About the Metaverse, But Seriously, Can You Blame Them?

Next, Watch This

You can read a full transcript of the video here.
You can read a full transcript of the video here.
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