Skip to content
NAB Show
NAB Show New York
Home
Discover
2024 NAB Show Amplified
Content Production
Artificial Intelligence
Creator Economy
Virtual Production
Content Delivery
Industry Research
Learn
2024 NAB Show Videos
2023 NAB Show New York Videos
Creator Lab Videos
Demo Days
5 Minutes With…
Connect
About NAB Amplify
Community
Subscribe
Advertise
Media Kit
Contact
Sign Up
Sign In
Search
To See More Search Results, Hit Enter...
Industry Research Amplified: M&E Data and Insight
June 4, 2024
Doug Shapiro Has Four Scenarios for GenAI in Hollywood (and Honestly, None of Them Are Awesome)
Analyst Doug Shapiro explains how the rapid advancement of GenAI video applications make AI more of a threat than an opportunity to studios.
Adrian Pennington
June 4, 2024
Luma Partners: Big Tech Is Supercharging AI (and Challenging Traditional Media in the Process)
Big Tech’s resources vastly exceed those of traditional media, Luma Partners contends, resulting in an almost unbeatable advantage with AI.
Adrian Pennington
June 3, 2024
Broadcast Workflows, But in the Real World: Cellular Transport, Cloud Vs. On-Prem, Actual AI Contribution
Haivision’s 2024 tech trends report highlights recent broadcast trends like the increased use of cellular networks, 5G adoption, and more.
Adrian Pennington
May 26, 2024
Sports Viewers Want More Interactivity. And That’s Where AI Can Come In.
New research shows the use of AI is increasing across all aspects of sports, but orgs must be strategic in order to maximize its utility.
Adrian Pennington
May 20, 2024
Consider Generative AI as a Catalyst for Growth: It’s a Matter of When, Not If
Businesses will employ GenAI to enhance content quality, gain a competitive edge, and scale expertise without reducing the workforce.
Jennifer Wolfe
May 15, 2024
How Broadcasters Could/Should Optimize Their Infrastructure for eSports
Projected growth of eSports should compel broadcasters to build out cloud and remote production resources, Deloitte advises in a new report.
Adrian Pennington
May 15, 2024
IAB: Ad Buyers Just Think Differently When It Comes to Creator Content
Creator-driven content continues to rise, with TV/video buyers giving it the same budget resources as premium “Hollywood”-produced content.
Adrian Pennington
May 10, 2024
Why TV and Streaming Are Going to Need Disruption: A Holistic View of the Video Value Chain
Media analyst Doug Shapiro suggests that pay TV is more resilient than we thought in his holistic view of the video value chain in the US.
Adrian Pennington
May 9, 2024
Ernst & Young: Media Leaders Are Betting on AI and M&A for That Competitive Edge
A new survey from consulting firm Ernst & Young finds that media executives are bullish on both generative AI and mergers & acquisitions.
Jennifer Wolfe
May 4, 2024
Accenture: Traditional Media Needs To Think Very Differently
A new report from Accenture advises that traditional media companies must reinvent themselves systemically, from the ground up.
Adrian Pennington
April 28, 2024
What’s (Currently) Driving Revenue in the Creator Economy With eMarketer’s Jasmine Enberg
Although sponsored content remains the top revenue stream for creators, eMarketer's Jasmine Enberg says other revenue sources are now growing at the fastest rate.
Emily M. Reigart
April 25, 2024
Why “Super Churners” Are Driving Change in the SVOD Model
Churn has gone mainstream, and premium SVODs are going to have to employ new tactics to compete for a share of the household wallet.
Adrian Pennington
March 14, 2024
Amy Webb’s 2024 Technology Predictions: Yes, They Include a Lab-Made Human-Machine AI-Brain
AI, bio-technology, and a burgeoning ecosystem of interconnected wearable devices are converging, the Future Trends Institute predicts.
Adrian Pennington
March 4, 2024
A Framework for the Future of M&E: The Developments We Can Expect
Media industry consultant Doug Shapiro provides a framework for studying the value flow between creators, intermediaries and consumers.
Adrian Pennington
November 5, 2023
When It Comes to M&E Technology, Let’s Separate “Hot” and “Hype”
A report compiled by Caretta Research finds buyers increasingly selective about new developments, focusing instead on creating efficiencies.
Adrian Pennington